PUBLIC RELATIONS FOR A DYNAMIC COMMUNITY ORGANIZATION

SIX4 Creative was retained to lead public relations outreach to highlight the efforts of the West Town Chamber of Commerce, while adding value to their members by publicizing the diverse talents of the multifaceted individuals and businesses in the community.

OVERVIEW

West Town Chamber of Commerce

The West Town Chamber of Commerce is a 501(c)6 non-profit organization with hundreds of small business members. The Chamber’s mission is to foster community and economic development by empowering businesses with information and technical resources, creating connections, and providing neighborhood-wide marketing and other valuable programming.

WESTTOWNCHAMBER.ORG
@WESTTOWNCHICAGO

THE NEED

Expanded Media Presence

The West Town Chamber of Commerce was looking to amplify their media presence, increase membership and showcase their efforts within the local community and beyond. They were in need of a strong public relations strategy to highlight their work, not only for the West Town neighborhood, but the events and renowned festivals they independently produce.

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THE PROCESS

Strategic Development With Media Interest in Mind

We work closely with the organization to develop strategic messaging in support of their long term goals, and maximize the promotion of monthly and annual neighborhood events, collaborations and festivals.

We create opportunities for media coverage that focus on West Town as a destination, and collect and develop programming that celebrates the vibrancy and diversity of the community to increase membership and tourism to the neighborhood.

THE SUCCESS

Extensive Press Coverage

Since beginning our partnership, SIX4 Creative has generated hundreds of media placements resulting in over 280 million media impressions in support of the West Town Chamber of Commerce and its members to date.

Barcocina Debuts Expansive Patio at New West Town Location

FSR Magazine
5 Things to Do This Weekend: Long List of Citywide Arts Events, Massive Jack-O’-Lanterns

WTTW
West Fest: Showcasing the Vibrancy of West Town

Concierge Preferred
A music critic’s 8 great places for live music this summer

Chicago Tribune
Lemon Chicago Cocktail Bar And Venue Opens Thursday In West Town

BlockClub Chicago